CategoryRequirements
Platform✅ iOS apps
Ad Networks✅ Meta Ads
✅ Google Ads
✅ TikTok Ads
✅ Apple Search Ads
❌ Other networks not supported
Revenue Model✅ Subscriptions
✅ In-app purchases
❌ Ad revenue
❌ Off-store revenue
Ad Spend✅ Any budget size
✅ Active iOS campaigns required
Integration✅ No SDK needed
✅ 10-minute setup
✅ Can run alongside existing MMP

We aim to democratize mobile measurement by providing reliable data, fair pricing, and powerful analytics for marketing decisions. Currently, we support apps that meet specific criteria, with plans to expand our capabilities in upcoming quarters.

Technical Requirements

Operating System

We currently support iOS mobile applications. Android apps are not supported at this time. If you are an iOS-first app company, Appstack could be a fantastic fit.

Ad Networks Scope

You should be actively spending money on ads on any of the following ad networks:

  1. Meta Ads
  2. Google Ads
  3. TikTok Ads
  4. Apple Search Ads

If you are running or planning to run any other ad networks, Appstack may not work for you.

Monthly Ad Spending

An active iOS app campaign is required, regardless of budget size. If you plan to run campaigns in the future, you can also connect to Appstack in advance.

Monetization Model

Your primary business income should come through subscriptions or in-app purchases handled by Apple. You should not be heavily reliant on ad revenue or off-store revenue.

Current Measurement Stack

It does not matter if you work with an MMP or not; Appstack can be used in parallel. This reduces the risk of testing the product.

Topics You Care About

You Care About Using Reliable Data

You are tired of experiencing any of the following problems:

  • Misleading attribution
  • Significant data discrepancies (between ad networks and MMP)
  • Lack of access to a reliable source of truth

We are the first company that works directly with the app’s raw data to enrich it and provide an agnostic analytics output that guarantees trust and transparency.

Marketing is Nothing Without Business Metrics

Marketing metrics alone don’t tell the whole story; you must understand your business performance. You want clear insights into profitability and revenue trends.

Appstack connects with App Store consoles to combine marketing and revenue data, giving you a complete view of business performance.

You Value Integration Velocity to Test New Software

You appreciate quick implementation and low-risk testing of new products. You don’t want to spend months evaluating software.

The Appstack integration process offers:

  • No-SDK integration
  • Analytics out of the box using Apple raw data
  • Compatibility with your existing MMP (reducing the risk to zero)
  • Setup in less than 10 minutes

You Believe That a Measurement Partner Must Have a Friendly Pricing Model

You want fair and predictable pricing for your measurement tools without overpaying for uncertain conversions or a one-size-fits-all pricing model.

Appstack’s new monetization model includes:

  • Affordable pricing
  • Public and transparent costs
  • No hidden premium features or lengthy negotiation processes
  • Location-based pricing, meaning a conversion in India will cost less than in the US (coming soon).