In brief: a new measurement solution for iOS mobile apps that look for reliable data and work with SKAdNetwork or AdAttributionKit

Why Appstack?

Appstack is the first measurement solution that works directly with app growth teams by enriching their raw data, validating discrepancies, and allowing them to invest in self-attribution networks (like Meta, Google, and TikTok) without the need for a third-party vendor (also known as MMPs).

It allows apps to measure the impact of their iOS marketing efforts without the need for an SDK by receiving the raw data directly to Appstack’s endpoint.

How it works?